About the project
As the No.1 cult hair care Brand in the UK, Batiste is in urgent need of revamping its’ digital presence in the U.S market. The team took on the task then rewrote the brief. (just a bit) - instead of delivering a standard website,
we designed a new platform not just featuring the products but also relevant contents enabling the brand to drive deeper customer engagement. The entire project took only a bit over eight weeks.